Transparency. Simplicity. Quality.

My professional journey started in the alternative investment industry, working with emerging managers where I raised over $150M for multiple private equity, real estate and hedge funds. Thereafter, I spent time in strategy consulting, working with clients like Coca-Cola, Carlsberg and American Express to define and execute on growth and go-to-market strategy.  

Entrepreneurship has been in my family for many generations and the ‘itch’ soon found me, leading me to co-found three companies of which TASC Towers today is an independent tower operator in MENA, Abroad Spectrum Trading (supply-chain finance) was successfully sold and Zapacab (taxi app) sadly never made it. Having both built and advised companies, a natural progression was to take this experience into venture building first with Finleap and then Mountain Fintech before spearheading strategy full time at 23 Capital.

More recently, I have advised multinational fashion house H&M group on their venture building and investment strategy and built a global turnkey service delivery platform for premium mobility provider Blacklane GmbH.  

Today, I draw on the diversity of my background to support founders and management teams as a strategic advisor and operating partner.